Laser Technology, Inc. (LTI), joins the National Highway and Traffic Safety Administration (NHTSA) in a push for prevention of drunk driving over the Cinco de Mayo holiday. In 2012, according to NHTSA, seventy-one percent of the drunk drivers involved in fatal crashes on Cinco de Mayo had blood alcohol content levels of .15 g/dL or more. That is almost twice the legal limit. Although the holiday is relatively minor in most parts of Mexico and even ignored by many Mexican states, millions of Mexican Americans and supporters of the culture in the US continue to celebrate it today.
Cinco de Mayo 2014
Drunk Driving Prevention Campaign
In the United States, Cinco de Mayo (the fifth of May) has become a vibrant celebration of Mexican culture. The holiday commemorates the Mexican army’s victory over France at the Battle of Puebla in 1862 and according to UCLA’s Center for the Study of Latino Health and Culture the holiday was invented in modern-day California in 1863.
In some younger crowds, in cities all across the nation and on all social media forums, Cinco de Mayo has been dubbed "Cinco de Drinko." Much like the Irish American celebration of culture, St. Patrick's Day, Cinco de Mayo has become another alcohol-infused party day. Many cities celebrate the holiday with festivals, parades and various other events where alcohol and family-friendly activities exist side by side.
Police may stop violators for speeding and other reckless driving using LTI traffic safety equipment, such as the TruSpeed laser speed gun or the TruCAM, a photo video enforcement laser. Routine stops can quickly turn into a $10,000 fine for the driver if they have been drinking. NHTSA states that is the average cost of DUIs.
A good strategy to prevent drinking and driving during festivities is to designate a driver ahead of time, whether it is a friend or a cab. Having a plan of action reduces the urge to get behind the wheel after "just a few drinks." Remember, buzzed driving is drunk driving. Laser Technology will continue to support any and all traffic safety laws and policies in attempts to save people's lives.
For more information on Laser Technology products and how they have assisted law enforcement agencies throughout the years see LTI Traffic Safety. Contact LTI at 1.800.OWN.A.LTI or email us for a practical hands-on demonstration.